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Perfect Balance New Website

perfectbalance by Durham Furniture
Client Since


VanNoppen Marketing designed and engineered a fresh website for Perfect Balance, a division of Canadian-based furniture manufacturer, Durham Furniture. Perfect Balance offers Durham's customers abilities to customize finish, hardware and styles. The website features 360-degree product views.

Perfect Balance is a design-your-own customization program. Website design and development challenges centered on creating a simple web apparatus that presented visual representations of consumer configurations. Integration of 3D product viewing tools was a central component of the design. Perfect Balance is built on our Furniture Website Engine.

Product Pages

Product pages include a 3D viewer and customization options to let customers see exactly what their custom piece of furniture will look like.

Perfect Balance website product page


A list page for all the available finishes along with filters helps customers pick the perfect finish for their custom furniture piece.

Perfect Balance website finishes list

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