VanNoppen Marketing's power-house design team tackled everything from clothing to signage for Thornwell Books. A clean black and white palette accented with vertical type placement and strong lines were the hallmarks of the brand. Brand collateral adopted black on white designs, while purchasable merch and swag items took on a white on black theme.
VanNoppen Marketing designed a set of custom stationery for Thornwell Books, including envelopes, letterhead and business cards.
Designed by VanNoppen Marketing and printed by Table Rock Printers.
We designed a set of shopping bags with black twill ribbon handles and a unique look in multiple sizes.
We designed a printed custom to go coffee cups with Thornwell Books logo in a variety of sizes.
Since COVID was going to be a factor when Thornwell Books opened, VanNoppen made custom masks with the icon logo.
For the staff and for merch sales, VanNoppen designed super soft crew sweatshirts with the Thornwell Books logo down the sleeve. (I'm wearing one now.)
We designed an oversized Thornwell Books tote bag for merch sales.
A massive building sign with LED lighting brought attention to Thornwell Books location in their historic downtown building.
A custom website with book reviews, wish lists, events and more launched in conjunction with the grand opening.
With the brand package complete, VanNoppen designed a series of posters for the grand opening!
In the course of 16 successful years VanNoppen Marketing has evolved into a proven, award-winning, full-service strategic marketing practice offering creative and effective services to businesses, governments and professionals across the US. We thought it was time for a new look.