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NC 226A, which winds its way uphill from Marion NC to Little Switzerland, NC and the Blue Ridge Parkway, is a favorite route for motorcyclists and sports car enthusiasts. It's relentless twists and turns and dramatic mountainside views bring an element of challenge and excitement. Switzerland Inn owner, Gary Jenson, commissioned VanNoppen Marketing to "brand" NC226A -- give it personality and marketability -- thereby attracting more guests to his resort, Switzerland Inn in Little Switzerland, NC. The resulting body of work was extensive, impressive and effective.
In the course of 16 successful years VanNoppen Marketing has evolved into a proven, award-winning, full-service strategic marketing practice offering creative and effective services to businesses, governments and professionals across the US. We thought it was time for a new look.
Dr. Cooper Williams, an equine sports vet in Maryland, hired VanNoppen Marketing to create a complex logo of a horse skeleton jumping an ECG line.
VanNoppen Marketing designed and developed Joara's enduring brand. The Joara Foundation, Inc. engages the public in archaeology in the Carolinas, and emphasizes the discovery of the Native American town of Joara and Fort San Juan, the first inland European settlement in the United States.
