VanNoppen worked closely with Elk River management to create a broad portfolio of world-class marketing collateral that was deliberately and carefully designed to cater to Elk River's discerning audience.
Clarity, simplicity, and finesse were the driving priorities in the design of Elk River's central promotional tool, its Vision Book. The interior was loaded with edge-to-edge color photography of Elk River and the community. The Cover incorporated heavy textured paper that supported prominent embossing of the community's iconic Elk antler graphic with gold-foiled embossed text.
Many prospective property owners to Elk River received a full-color, image-rich direct mailer that represented the community's amenities.
Elk River's Equestrian Center and its expansive riding trails are key amenities for property owners. VanNoppen Marketing developed an illustrated riding map to simplify the navigation through the mountain fields and forests.
Elk River advertised selectively and strategically in prestigious print publications that were read by its discerning audience. VanNoppen Marketing created print ads of many sizes, managed distribution and placement and negotiated prices on behalf of Elk River.
So proud of our work with COMMA Performing Arts Center. Our creative team has had a blast redefining the brand and breathing new life into print and digital marketing materials.
We were stoked to partner with The Industrial Commons on their 2022 Annual Report design and print production. A local non-profit cooperative, TIC is dedicated to building a diverse working class based on locally rooted wealth.
VNM was delighted to partner with the City of Morganton on the 2022 Historic Morganton Festival print design and marketing materials. Celebrating its 40th year, the festival marketing featured the groundhog Morganton mascot.