Event Marketing for Deaf Theatre Production

Using custom artwork by the producer, Derek Long, VNM crafted a graphic look to set the stage for the other marketing materials, starting with the poster.

A series of poster designs featured supporting content such as renowned Deaf artists, nonprofit partners, and theoretical questions core to the story.

Large interstate billboards along the interstate and banners hanging over busy downtown streets promoted the theatre production.

VNM designed custom balloons to promote the event and also for Deaf audience members to feel the vibrations of the production in the theater.

VNM designed a postcard to promote the event that could be mailed or handed out at local businesses.

Matching the poster and event branding, this custom tshirt design was sold at the theater and worn by cast and crew.

In partnership with the talented videographers of Table Rock Creative, we produced a series of video promos featuring interviews with cast and crew members.

A playbill designed by VNM was available electronically via QR codes at the theater.

We partnered with Caleb Knight Photography for production photography and behind-the-scenes shots of rehearsals and cast.